Feelgud™ Jaggery is a registered trademark of NewasaTaluka Agro Producer Company Limited, Dist – Ahmednagar, Maharashtra.The company NTAPCL is formation of 350+ farmers, working for creating a platform for small and marginal farmers to sell their agro producer in a more organized way. Newasa Tahasil, a historical Holy place of Saint Dnyaneshwar, Lord Mohiniraj, Lord Shanidev, Munishresth Narad Maharaj, is a sugarcane rich area with availability of ample water from nearby Jaikawadi, Mula and Bhandardara dams.
Limited access to sugarcane processing units has forced farmers of the area to sale their sugarcane at lower rates to existing sugar mills.